Email Marketing
We hope we're the least patronising people you will ever meet... but when we first meet a client whose business has 50,000 online customers and there's never been any method of communication employed, we have had a tendancy to let out a little snigger.
Why? Well, you've done the hard bit, you've spent the money attracting customers, delivering their goods and then ..... nada. zilch. No cross-sell, up-sell ...any sell whatsoever. We will diligently with our clients to ensure the correct messaging, time strategy and analytic tools are in place to assist customer retention and further increasing your sales!
Email Marketing Explained
Clicking 'Send' is the easy bit..... ensuring your database is clean, your message is clear and you can clearly build a success/fail formula from your email response is integral.
We've been directly involved building opt-in email campaigns for over 10 years. Whilst the technology has developed each year, the fundamentals of email marketing have remained the same. Recipients can be very choosy as their time is short, and like all of us, separating the spam from the not-so-spam, from the email you WANT to receive.
Building your Email Campaigns with Webformula allows you to take full advantage of our extensive knowledge to engage your customers and react. Our in-house software allows us to build campaigns for delivery to up to 500,000 recipients. More importantly, we assist with the campaign development looking at the opportunities to increase your database through carefully positioned campaigns including competitions, free offers and enticements as well as specific email newsletter sign-up.
Contact Webformula today to discuss how we can assist with the development of your own business' email marketing strategy
Essentially,
we're your in-house online marketing department. We respond to your
requests and action the most cost-effective and productive approach in
order to succeed and enable your business to meet and exceed its online
targets.
